Case study: Charles Schwab

time lapse video and living mural

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Every year, Charles Schwab hosts an amazing night for the members of The Field Museum of Natural History in Chicago.

We asked the question “What does retirement mean to you?” The answers were overwhelming, hopeful, and even funny. Ink Factory drew as many responses as possible, in real-time.

Members could watch their answers grow into a massive 16 feet long storyboard during the night.

We also had a mini living mural set up for kids where they got to illustrate their future career dreams! We noticed lots of artists and veterinarians are in our future.