The Visual Thinking Sketchbook

Our visual note-takers set out to design the perfect sketchbook with the unique challenges of small-format visual notes in mind. We wanted something that artists and visual thinking enthusiasts alike would love to use. So, we created the Visual Thinking Sketchbook: a large spiral-bound 100-page sketchbook that contains 10 bonus pages of visual thinking pro-tips explained by our new friend, Tittle!

The sketchbook is manufactured by a small woman-owned business in California. And, because we love the earth, it's made with recycled and eco-friendly materials. Pretty cool, right? Get your preorders in before May 27, and they will ship the week of May 30th.

Preorders are limited to two sketchbooks per order.

$30 | Preorders close May 27

Preorder Now

Take a tour of the Visual Thinking Sketchbook

SOLD OUT! Get a limited edition Swag Bag!

For a limited time only, get an exclusive Ink Factory pouch when you preorder the Visual Thinking Sketchbook. The Swag Bag comes with:

  • 1 copy of the Visual Thinking Sketchbook
  • A 4.25"x8.75" Ink Factory pencil pouch
  • 2 sheets of Ink Factory stickers featuring 34 icons for visual note-taking
  • A limited-edition Ink Factory enamel pin
  • A limited-edition Ink Factory matchbox
  • A Kuretake Zig marker: one of our favorite black markers
  • 1 printed reference guide on lettering for visual notes

Swag bags are limited to one per customer. They will ship the week of May 30th.

The Swag Bag is sold out!


Specs & Features



100 pages of 8.5x11," #80, bright white eco-friendly paper

Spiral Bound

Made from recycled material and holds its shape so your pages don't fall out

 Pro Tips

20 tips from our artists on visual communication & note-taking

Bonus Content

10 intro pages & QR codes to help start your visual thinking journey


Made in the USA with Eco-Friendly materials

We partnered with Sketch for Schools to help us bring our dream sketchbook to life. They’re a woman-owned business that manufactures art-quality sketchbooks for students (and now visual note-takers!). Their manufacturing partner is Jenco Productions, located in San Bernardino, California. That means all of our sketchbooks are produced in the United States, reducing shipping emissions and ensuring equitable labor practices.

We strove to make a sketchbook that met the needs of our network of visual thinkers while limiting our impact on the environment. Our shipping materials contain as little plastic as possible.

And, the raw material used for the sketchbook are all American-made!




For the cover, we wanted to keep our branding subtle so our users would feel comfortable taking the sketchbook anywhere–not like a walking billboard for Ink Factory (we’re taking applications for that position, though). A debossed logo on black matte board fit the bill for sleek and durable while still being eco-friendly.


Sized Just Right

8.5" x 11” is the standard size of paper in the US, so it stacks well with your other documents and is big enough to fulfill the needs of our visual note-takers. It’s also small enough to fit in a backpack or your everyday bag.



We opted for an 80lb bright white artist paper, which strikes the perfect balance between being sturdy and unintimidating. Plus, the water-based inks we tested do not show (bleed) through the other side of the page. There are 100 sheets of paper in the sketchbook, which should last quite a while, even for the most prolific sketchnoter! And if you use ballpoint pens, pencils, or water-based inks, you’ll be able to utilize both sides of the page.

You can use alcohol-based inks (what's used in permanent markers), but alcohol ink will bleed through all paper that you can buy, so you'll only be able to use one side of the page.

The sketchbook’s paper is acid-free and lignin-free for archival quality, eco-friendly, environmentally responsible, and part of the Sustainable Forestry Initiative.


Sketchbooks and Swag Bags will ship from our studio in Chicago, IL. Orders to the contiguous United States will ship via UPS, and orders to Hawaii, Alaska, Puerto Rico, or other US Territories will ship via USPS. 

International orders have the option to choose between USPS or DHL at checkout. 

You will receive an email with tracking information once your sketchbook ships. Preorders will ship the week of May 30th.

If you have issues or don't receive your order, send an email to

Ordering Multiple Sketchbooks

Preorders are limited to two sketchbooks per order on our website. If you'd like to order more than two, reach out to We are here to help!

If you place an order for more than two sketchbooks or one swag bag online, your order will be canceled and we will reach out to you to create a custom order.




Refunds and replacements

If your sketchbook arrives damaged or defective, we've got you covered. Please send photos of the sketchbook with closeups of the issues to, the full name of the person that placed the order, and if you are seeking a refund or a replacement. Damaged or defective purchases are eligible for refunds within 30 days after your sketchbook ships. We will respond to these inquiries within one business day. 

If you were disappointed with your purchase, please email so we can make it right.

Ready to preorder?

The Visual Thinking Sketchbook | $30

Ink Factory's first sketchbook designed for small format visual note-taking! Preorder your copy now–these will only be available for a limited time. Preorders close on May 27 and ship the week of May 30.

Preorder Now


Check out our new learning shop!

Try out your new sketchbook with one of our on-demand workshops, or practice drawing with one of our icon packs. There's so many ways you can start exploring our universe of visuals today.

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